Breaking The Owner-Led Sales Plateau With AI Tools with Greg Grand

Owner-led sales can feel like freedom until you realize you’re capped by your own calendar. Morris Sims sits down with Greg, a fractional Chief Revenue Officer and longtime high-tech sales leader, to unpack why so many B2B founders stall around the $2M to $3M mark and what it actually takes to build a sales organization that runs without you doing everything. We get concrete about the difference between “hoping” for growth and installing a process, accountability, and a pipeline that tells the truth.

Then we go deep on AI in sales with practical use cases you can try immediately. Greg walks through how AI speeds up account research by summarizing annual reports and company priorities, how it improves pre-call planning with smarter discovery questions and objection prep, and how call transcripts can be scored against a coaching rubric like BANT, MEDDICC, or SPIN. If you’re coaching a team with limited time, this transcript-to-rubric workflow can spotlight weaknesses fast and keep feedback specific instead of emotional.

We also talk about the messy side of AI adoption: shiny tool chasing, shadow AI, and what happens when seven reps use 11 tools that don’t connect to the CRM. From CRM resistance to forecasting fantasy, we share how to drive real adoption, why HubSpot often wins on usability, and how pipeline stages with required exit criteria replace “it feels like an 80% deal.” Finally, Greg explains why the classic BDR model is struggling, why targeted prospecting around trigger events performs better, and how LinkedIn Sales Navigator helps you find the right moment to reach out.

If you got value from this, subscribe, share the episode with a business owner or sales leader, and leave a review so more people can find the Commission Code.

Transcript

Why Owner-Led Sales Gets Stuck

SPEAKER_01 0:00

Yeah, and that's the challenge with the owner-led sales model, you know, the solopreneur, or even if they have a couple of employees. I've seen this so many times. I see it a lot in tech, especially in like cybersecurity and IT and professional services. If it's owner-led sales, they generally can't get over two to three million dollars in B2B sales and they're stuck. Because they're not just doing BD, they're running operations and finance and manufacturing whatever it else, right? They're wearing 11 different hats. So they put maybe four hours a week.

SPEAKER_02 0:24

Taking the trash out every evening, yeah.

SPEAKER_01 0:26

Yeah, exactly. I mean, so maybe they're putting four hours a week into prospect.

Welcome And Mission Of The Show

SPEAKER_02 0:35

Welcome again to the Commission Code Podcast. We appreciate you taking the time to listen and join us here today. We're here to help you increase your business revenue and have time to enjoy it. I'm your host, Morris Sims, and I've been consulting and training business people for, well, let's just say over 40 years. We're focused on increasing revenue and having time to enjoy it. After years as a professional salesperson, I spent 32 years in the corporate world. I retired as Vice President and Chief Learning Officer of the Sales Department of a large insurance company where we designed and built and delivered training for over 12,000 professional salespeople. Now I get to consult one-on-one helping people grow their business and organize themselves to make the most of the time they have. We also build online courses to support business owners in their work as they strive to build the business that they've always wanted. Our objective is really very simple. It's this.

Fractional CRO Work And Fixing Sales

SPEAKER_01 2:01

Awesome. Thanks, Morris. Really glad to be here today.

SPEAKER_02 2:04

Talk to us a little bit about what you do and what your focus is in your business as a sales leader.

SPEAKER_01 2:10

Sure. Glad to do that. So there's actually two arms to the business. As you mentioned, I'm a fractional chief revenue officer. So what I do there is I help small and medium business owners get to the point where they can break their all-time sales records. I do that through a combination of strategies, uh, focusing high-level on process, strategy, um, execution, big on accountability as well. So I go into one of two situations. One is the owner-led sales trap, right, where they're the main rainmaker. A lot of times they're looking to, they don't want to do it, they want to build out a sales organization. They bring me in to scale the organization from ground zero and build everything. The other one is I'm the fix-it guy. All right. I go into the broken sales organizations and they're not hitting their revenue targets over and over. They've hired a couple of EPS sales, they weren't the right people. They spent millions of dollars potentially in some cases and made mistakes. Uh proven entity. You know, I've been in sales my whole life. I've got a good reputation in town and more testimonials knock on wood that I can uh count. So it's pretty good there, and it's rewarding work. So that's what I do there, and I help them build out, grow, and hit their sales records. The other arm of the business is sales coaching and training all around AI. So, you know, if you look at the traditional old school kind of sales training programs, you know all the names. Uh they're big, they're old. So they'll put on, oh, we have an AI role play tool, they'll have you know a little thing here and there. Um, I've built my programs, which are for sales leaders, sales hunters, sales farmers, all AI forward from the ground up. Um, being an electrical engineer and being in high-tech sales for my uh 35 of my 40 years in sales, uh, I love technology and I've gotten really into AI. So I'm able to blend both of those things together.

AI For Research And Pre-Call Prep

SPEAKER_02 3:50

Tell me how you use AI in this. Oh, you got six hours? No, we got about 20 minutes.

SPEAKER_01 4:00

All right, all right. So uh use AI.

SPEAKER_02 4:03

Greg, think big picture.

SPEAKER_01 4:05

Think big picture, time savings for sure. Uh account research. Number one, account research. Most of my salespeople will tell me I'm spending four hours a week doing research. If they're good consultative salespeople, you don't want to just walk in and show up and throw up. And gosh, you sure don't want to show up with that deck and talk to 20 people, right? So, how about going and taking if they're public, getting their annual report, throwing it up into AI and having it do a quick summary for you and some really cool things you could bring up in the meeting? This rarely if ever happens from salespeople. So instead of taking an hour, mapping out the executive organization, figuring out all their initiatives, uh pop in the website, ask for a couple things, and get that. That's really good. Uh pre-call planning, really good. You take that information and say, hey, I've got this meeting next week with this person. Here's their website, here's their LinkedIn profile. This is what I think they need. How should what are some good discovery questions I could ask? What are some objections they could have? How will I counter those? Really good pre-meeting prep. Amazing. Then if you have your meeting on Zoom, take that transcript, build a rubric, sales leader, build a rubric, whether it's Bant or MedPick or Spin, whatever your your methodology is you like, build a rubric, you take that call recording, you put that into the rubric, it comes out, it grades your salesperson how they did from one to a hundred, and it will tell them where they did good, what they did wrong, and what they can do better next time. All with AI from a call transcript. That's it, man. Makes sales coaching for us, guys like us, sales coaches, so much easier because now I know, especially being fractional, I'm with my clients one day a week. I don't have time to go and travel with them, listen to all the calls. But man, I can take their transcripts, throw it into AI, and see exactly where their weak points are so I can know where to coach them and get them better fast.

SPEAKER_02 5:48

Then once you do that, how do you help them practice what you're teaching

Rubrics And AI Role Play Practice

SPEAKER_02 5:53

them?

SPEAKER_01 5:53

And you're setting me up here, man. You're setting me up perfectly. So how you do that is with an AI role play tool, which is very easy to design. No affiliation with the company, but for your users. Go to a website, it's called 11 Labs. It's the leader in AI voice cloning right now, which is a little scary. You can actually make a voice clone of yourself. But if you go to 11 Labs, you go to the left tab, there's a thing called voice agents. I think 11 labs costs like all of $9 a month. You go in there, you literally pick a voice, you put your prompt in. I am gonna have a meeting with XYZ at this company tomorrow. This is what we're doing. The AI will assume that personality, and you can actually mock role play that call before you even walk into the room.

SPEAKER_02 6:29

Holy stuff. Oh, yeah.

SPEAKER_01 6:32

Yeah. I'm doing this daily now, man.

SPEAKER_02 6:35

Wow, that's amazing.

SPEAKER_01 6:37

It is, it really is.

SPEAKER_02 6:39

I spent 30 years teaching salespeople in the corporate world how to sell how to run a business and own life and sell life insurance and financial services. And the the one thing that was the hardest thing to do, of course, was to get a group of people, a group of adults who are trying to learn how to do this from the ground up to actually role play, if you will, or what others call real play and and practice, because you and I both know you can't get better at a skill without practicing that skill. That's why football teams spend so much time in the practice field and why Broadway performers rehearse.

SPEAKER_01 7:15

So let me tell you where this gets even more beautiful. So, what you do is after you have this rubric, you tell you give them the rubric and say, Hey, I want you to do the call, you go ahead and run it through and send me back your results. Well, guess what happens? The first time they don't do so great, and they get the results and they're horrible. Well, what do they do? They don't gotta send that to their manager, so they go back and they do it again. It's forcing them to reinforce the behaviors and they don't even know what they're doing. The beauty, Morris.

SPEAKER_02 7:40

I love it. That is so cool. Absolutely so cool. Yeah.

Avoiding Shadow AI Tool Chaos

SPEAKER_02 7:45

What's the what do what are your clients' biggest concerns and challenges that you run into, Greg? What what are you seeing as the the thing that you're you're having to really work on the most with your clients?

SPEAKER_01 7:57

I think it's the way that AI is set up or not set up within corporations. Uh you know, I'm actually doing a presentation of the CEO group in two hours to talk about exactly this. So yeah, I see a lot of the same things. And I fell victim to this myself when I started getting into AI. If you start following it and looking into it, there's so many cool tools. I mean, you told me about two tools before I didn't even know about. And when you talk about people, oh, this one's cool and that one's cool. So what you end up doing is in essence chasing the shiny nickel. What ends up is you have seven different salespeople with 11 different tools. None of them talk to each other, none of them hook into the CRM, and you have this chaos of all this different, they call it shadow AI, all these different people doing different things. So what I see, the biggest thing is it's not at the top, or even worse, is they're letting IT make the decision on what AI they should use. Sorry, IT is a great role, it's important, but it doesn't know what sales, marketing, finance, and the CEO need.

unknown 8:46

Right.

SPEAKER_01 8:46

So I think those are a couple big things. Um, as far as general opinion, which is something we kind of avoid, of course, there's still the doom and gloomers out there that you know it's gonna take everybody's job and all that kind of stuff. And there's no way you can't hide behind it. It's happening right now. And I know the careers that will be a jeopardy by the end of this year. However, I also believe that this is gonna create one of the biggest waves we've ever seen in entrepreneurship in the country's history, because it's so much easier to actually, hey, I want to start this business. I don't want to do. Well, here's a business plan for you. Why don't you try these three things this week? Here's a 90-day plan and blah, blah, blah, blah. Path to revenue, and here's your financial projections and your marketing stuff, like that before. So, for instance, real life example, the AI sales leader, been working on this for years. I kept getting stuck because of the content generation. I'm not good at PowerPoint. I will tell you, I stink at it. So, my large language model of choice is Claude. Claude did 700 PowerPoint slides for me over the course of three months. Beautiful PowerPoint slides. My content, but I did none of this. It will do it. Yeah, just go into Claude and just tell, yeah, I want you to build PowerPoint for this slot for this content or whatever it is. Yeah, oh yeah, definitely. It does it really well, too. It's nice and clean and sharp.

SPEAKER_02 10:04

I I've used GPT to to uh help me think through some some things. I I won't use it to write for me. I do a lot of writing and I won't use it to write for me, but I will use it to to help me think through what I should write. Brainstorming's good, right?

SPEAKER_01 10:21

Yeah, right. I got a topic I want to talk about. Give me three ideas, and then you kind of yeah. Well, at the end of the day, AI isn't the end all. However, the way I look at it is like, can this save me 50%? How many hours would it have taken me to do 700 PowerPoint slides, Mars?

SPEAKER_02 10:33

Don't don't even go there.

SPEAKER_01 10:34

Three years, right? I mean, for me, probably six. I did it in three months.

SPEAKER_02 10:40

That's insane. It is. It is absolutely incredible. Man, that's that

Consistency Problems Inside Sales Teams

SPEAKER_02 10:46

woof. But I think you hit on something there. You got a sales team that they're all they've all especially when they've all been in the business doing it for a long time, and they think they've got it all together and they don't want to touch or change anything, and my Lord put a sales manager in charge of them, and it's like you're gonna micromanage me and ask me how many times I actually talk to people every day. And well, yeah, that's how sales organizations work. And well, I'm not gonna do that, and you run into that headlong problem there, but it's that inconsistency. I had a client, had a sales team, five or six people. All five or six of them were doing it totally differently, and here's what's worse: they were all compensated with a different compensation plan.

SPEAKER_01 11:35

This sounds like every engagement I've ever walked into, Morris. It gets way worse than that. Some of them don't even have weekly sales meetings, or the sales leader doesn't have one-on-ones with their team ever. I see this, man. It's like to what you're talking about.

SPEAKER_02 11:47

Yeah, was pretty much the CEO. And he had a different compensation plan when he made a sale. It was the inconsistency was incredible, and I failed at helping them get consistent.

SPEAKER_01 12:02

Well, they got to listen to, and they gotta first realize that it's a problem. I have a client I'm working with right now, and they say, This is what you need to do, and they uh, okay, you know, like uh I know what to do. I've I've I've seen this movie before, but if you guys think you know better, like go for it. That's fine.

SPEAKER_02 12:16

At the time, I mean we we got to a point where I just I couldn't take his money anymore. And uh he agreed, and it was uh you know, he didn't want to pay his money anymore, and because we were we were never able to to get on the same page. But the key is back to the point, consistency and having a process and a system. Now, we're both uh in our backgrounds, we're both engineers, so can so systems and processes make sense to me and to you, and we can help other people learn that that is the most effective and efficient way to go about doing business, but helping people understand that who have not gotten that that kind of background, whatever it might be, is difficult.

SPEAKER_01 13:01

It is difficult, yeah. Um, and every client's different. I've got the same situation right now, or kind of coming to that point where I'm going, and their sales manager just quit. And you know, I'm they will you stay on and be my sales manager for 90 days? And it's a group of, and this I'm you know, I'm an older guy too. Uh your point before sticks with me because I do find, and this is going to be picking on my own age group, but most of the general people in my age group, they don't want to use AI, they don't want to use the tech tools, they barely get them to use the CRM is like a six-month process.

SPEAKER_02 13:31

Yeah.

SPEAKER_01 13:32

So I think there is that, and then you know, so there's the the blend of those people, and there's the CEO. I I think it really starts out with for anybody is just start like playing around with the models and asking questions like you did. And if you don't know what to do, if you're confused, just ask the AI, it'll tell you what to do. My website was done by Claude, but how I did it was I took a screenshot and I put it in and said, What do I click? And it said, click this. It took a long time, but I actually figured out and learned how to how they build websites and all that kind of stuff like that. But it literally, I had to build all the content and all that, but the shell and all the graphics and all that, that was all done with AI, which is super cool. I wouldn't have been able to do that a couple years ago.

SPEAKER_02 14:10

Well, I'll share this with you real quick. I have several clients, have had several clients over the years who were fairly young in the business and actually fairly young by age, and you know, new people getting into the sales world. Getting them to get their client information or prospect information off of a legal pad and into a CRM was like pulling teeth. So it's not just the old folks that don't use the CRMs, it's the young folks because they don't want to take the time to learn the system. They don't want to take the time to put the information into the system because they don't see the result of it coming out. And it's uh it's hard to get that that piece transitioned over.

Getting Real Adoption Of A CRM

SPEAKER_02 14:53

So when it comes to a CRM, do you have one that you particularly like and recommend to people?

SPEAKER_01 14:59

I do. Um, what I want to just step back though on that that comment, though, because it's it's really important, is um what I tell my sales teams, and I find the same thing you mentioned, which is insane, and it tells that we're in the same spot. Spreadsheet, disparate spreadsheets. This guy's got a Google Doc, this guy's got a store, this one's got a Word doc. This one has it in a freaking pen and a piece of paper. And I said, What does your pipeline look like? They're like, What's a pipeline? Right. So the way uh the way I I try and convince them is like, look, you have shit everywhere. I'm gonna give you one place where everything lives, all your email communication, all your notes, all your proposals, all your contracts. You will be able to go in there and remember that it's the kid's birthday on Thursday because you have that in your notes now. And it takes them a while, but then once it clicks, and I'm like, look, you can look at this page and see all your deals and when they're gonna close. So, like, oh my God, this is really cool. So I have to get them through that because most salespeople, even myself, when I was a hunter, CRM is big brother. You just want me to do this so you have my contact information when I quit. Of course, there's a purpose to that. Yes, of course, we do want your information if you quit. But that's not the point of CRM. The point of CRM is for a CEO and a salesperson to manage their business effectively.

SPEAKER_02 16:07

Exactly. Exactly. Because you got to work on your business as well as in your business.

SPEAKER_01 16:13

If you are selling anything, there is no reason you should have not have a CRM. There's tons of free ones out there. To your direct question, HubSpot is my preferred. Not a big fan of Salesforce, just because of the complexity. But if I'm gonna do like a real good HubSpot's cool, it's affordable, so many bells and whistles in it, and it's really, really easy to use.

SPEAKER_02 16:36

Yeah, yeah. It doesn't take too long to learn it.

SPEAKER_01 16:39

It doesn't. And they've got great, like you call up and someone picks up the phone there. Ooh, like you can actually talk to somebody. Yeah, and they'll call you back and they'll stay on the phone with you for an hour as you're screen sharing. It's like an unbelievable support. Really, really good.

SPEAKER_02 16:52

Wow. That that is absolutely incredible, right there. I love that.

SPEAKER_01 16:57

Uh with especially for a guy like me, and I'm working with four clients in four different businesses, and they all have different sales processes, and I'm trying to put the pieces together. I'm like, hey, have you guys done anything for the legal industry before? Yeah, yeah, we got something perfect.

SPEAKER_02 17:10

Oh I love it. I love it. It's absolutely incredible.

Pipeline Stages And Exit Criteria

SPEAKER_02 17:13

But that's really the the the basis of sales is being able to have that pipeline, go out and do whatever you do to meet new people, and then manage the pipeline. Because it you know, I people love to say, oh, it's just a numbers game. Well, sometimes kind of close, but there's a lot more to it than that if you're gonna be gonna be really successful. I mean, I used to tell folks uh put me on a street corner in New York City, and I can eventually sell some life insurance to somebody by just saying, Hey, you want to buy some life insurance? And you know, you're gonna buy something, but it's not very effective or efficient. I can't make a living that way. No way. So you've got to have a process and you've got to have a system for doing it, and you've got to have a way to be consistent in what you do, don't you think?

SPEAKER_01 18:06

And written and documented and instilled with your company language and mimicked inside of your CRM. Everybody, what is a discovery meeting? What does it mean? What are the key exit points to go from a discovery meeting to a solution development stage in your CRM? Did you identify the decision maker? Do you know their budget? Do you know their needs? Do you know the timing of when they're gonna do it? Right? That's real important, man. So that's the thing in the the a lot of people ignore in the CRM is putting what I call gates or required steps to move from stage to stage. Because otherwise, you have to talk with the salesperson that says that deal going to close this quarter? Yeah. Well, what do you feel? It's about 80%. Well, how what do you what is 80%? This is where the engineering side comes in. Yeah, don't tell me about your gut feelings. Like my sales training, if you want the motivational fluff guy, don't hire me. If you want things to get fixed and increase your revenue, I'm the guy to do that.

SPEAKER_02 18:55

If they if they need the motivational fluff guys, call me in. I'll be happy to do that.

SPEAKER_01 18:58

Oh, yeah, there you go, Morris. There you go. You can make them all happy, but I'm gonna teach them how to sell and kick ass.

SPEAKER_02 19:04

That's great. That is super. That is super for

Hiring BD And Rethinking BDRs

SPEAKER_02 19:08

sure. So, Greg, you got this solopreneur out there. He's been doing this business and he's growing a little bit, and he'd really like to see his business grow faster, and he knows he needs somebody else to go out and find people to come in and buy his service or his product. How do you get him to get into the the next step or the next layer so he can move from this plateau up to the next level and grow his income?

SPEAKER_01 19:35

Yeah, and that's the challenge with the owner-led sales model, you know, the solopreneur, or even if they have a couple of employees. I've seen this so many times. I see it a lot in tech, especially in like cybersecurity and IT and professional services. If it's owner-led sales, they generally can't get over two to three million dollars in B2B sales and they're stuck. Because they're not just doing BD, they're running operations and finance and manufacturing, whatever it else, right? They're wearing 11 different hats.

SPEAKER_02 19:57

So they put 84 hours a week and take the trash out every evening. Yeah.

SPEAKER_01 20:01

Yeah, exactly. I mean, so maybe they're putting four hours a week into prospecting. That's not going to do it. So, you know, the to get out of that is you have to hire people, man. You have to hire a full-time business development person, and that's all they do every day, all day. Yeah. That's the best way to do it. You can try outsourcing it. I personally have not had any luck with outsource business development rep firms. If there's any listening, I'm sorry. And if you're good, call me because I'll hire you tomorrow. Um, been through about half a dozen companies, tried the Philippines, tried Bosnia, tried US. Um, the more technical the product, the higher level of failure. And there's another one that people won't like to hear probably. I'm not a big believer in the BDR role at all anymore in this current sales environment. Uh, I'll call email prospecting press the email prospecting just about dead right now.

SPEAKER_02 20:49

D B BDR defined for us.

SPEAKER_01 20:51

Business development rep. So the role of this individual is simply prospecting to get a meeting for the CEO. That's it. Yeah. I've hired four of those in the past five years for four different clients. Every single one of them failed. That's with me coaching them, with them helping them, helping them write their scripts, averaging one meeting booked a month. Wow. So if you're randomly spraying and praying, yes. If you're targeted with your prospecting and you're focusing on things like trigger events, then you've got a much higher chance of getting that meeting. Okay, just so you guys got uh half a million dollars in funding. You know, a lot of times when people get funding, we find XYZ. For me, with the AI sales leader, one of my triggers is uh people that just got promoted that are new into sales leadership. And I reach out to them and say, hey, so you got promoted, congratulations. We don't know each other, but I've got this training program for people just like you that'll teach you how to be a world-class sales manager with AI. Is that of interest? Can you set a meeting with your CEO? That's my lane, man. And I I get almost a hundred percent hit rate because who wouldn't be interested in learning? Not to say that I'm the best sales leader in the world, but I've been doing it for a long time at least.

SPEAKER_02 21:53

Okay. So my my next I I want to say obvious question is. How do you find that person who just got promoted? LinkedIn. Bingo.

SPEAKER_01 22:06

That's it. LinkedIn sales navigator. That's simple.

SPEAKER_02 22:10

Bingo. Or you can use a simple tool that people have not bought into to use.

SPEAKER_01 22:16

Yeah, yeah. You can use that. There's other tools like uh ZoomInfo, Apollo.io, seamless.ai. Those are the three leaders right now and what I would call a contact management system. And what those are just basically is like, hey, I'm calling on you know Morris's company. I want to know the org chart. I want to know the decision makers, their emails, their phone numbers, any information, that kind of thing. And it will also, they have these things they call them intent signals, which are almost those trigger signals. I don't know if they were so theoretically, it's like people that were searching for those type of keywords online and they scrape it and then they send it to you.

SPEAKER_02 22:46

Yeah.

SPEAKER_01 22:47

I don't I don't really know if that's a thing. But my brain goes to, I believe that those kind of jobs, those BDR jobs, those are going to get eaten

AI As Force Multiplier And Future

SPEAKER_01 22:56

up. It's going to go away. The people who are going to survive are the people like me and you that are true consultants, been doing this a long time. And also, I think learning how to use these tools, because this is AI stuff's not going away, Morris. You either have two options. You can put your head in the sand and get run over, or you can learn to be the orchestrator of these tools and stay alive. Because if you don't, you will fall behind. There's zero question. This is the biggest industrial revolution we'll ever see in our lifetime. Bigger than the car, the airplane, and the TV to me, you know.

SPEAKER_02 23:24

I have a I have a a client who is also a friend. She has a person on her staff that says, My AI person, my AI virtual person is my best friend forever now. That's my BFF. And she uses it all the time. Me too. It has caused her to become so much more valuable to the company and so much more valuable to herself that it's uh it's incredible. Because it's also incredible what you learn when you use AI.

SPEAKER_01 23:52

You do. You learn a lot, and you learn by failing and you learn by experimenting. But that point, I have the same relationship with Claude, you know, code kind of thing. It's truly a coworker for me. I get up in the morning and I say, Hey, I need you to do this for me. And then I go walk the dog and I come back and it's done. So I think that it's like it's a massive force multiplier. I don't work, in fact, this is weird, Marsh. I'm probably working harder now than I've ever worked in my life, but I'm loving it more. I'm doing 18-hour days sometimes, you know, working on code and projects. And I'm like, I just can't stop doing it. It is somewhat addictive because then you realize, oh my gosh, I can do all this and I can do all this and the leverage and the time savings and all these kind of things, it uh it gets pretty exciting, you know, the deeper you go.

SPEAKER_02 24:33

It's incredible. Absolutely incredible.

SPEAKER_01 24:36

But you got to do something, you got to start to learn something because you, if you're in a competitive market and your competition's using AI and you're not, I will bet on the other guy all day long.

SPEAKER_02 24:45

Oh, 100%. 100% from what all I'm learning. It's just absolutely amazing. Yeah, Greg, thank you so much. You have been such a help to our audience and to me. That's I find the best part about running a podcast is I learn more than anybody else involved. But uh thanks, buddy. I appreciate it. Thanks, man.

SPEAKER_01 25:05

Yeah, it was really fun, Morris. Thanks for your time. Appreciate you having me.

Closing Thanks And Listener Next Steps

SPEAKER_02 25:12

Well, that does it for this episode of the Commission Code Podcast. This is the place where we want to help you find the Commission Code to success in your business. Remember, go to Morris Sims.com for more information, and in the meantime, hey, have a great week. Get out there and meet somebody new, and we'll see you again next time right here on the Commission Code. Best wishes, I'm Morris Sims.